6/19/10

The New Blog and Website


Big News!


Big Buzz Brands is proud to announce the completion of our own branding project.

In the last few months we've been taking ourselves through our own Brand Boost process and have just launched the new Website with an integrated Blog.

Visit our new Website and Blog at: BigBuzzBrands.com

Be sure to subscribe to the Blog at BigBuzzBrands.com to continue to get the latest branding news.

5/19/10

A Little Unabashed Horn Tooting

Here are some nice things clients have said to me. And this was just today.

“I keep thinking how happy we are that we have you on our team!”
Brett Kessler, Town Center Denstistry

“It is soooooooo easy working with you.”
Julie Franklin, Regional West Medical Center

“This blog you guys just wrote and posted for us is so cool. L-O-V-E it!”
-Brooke Young, Ross Management Group

How can we make your day?

5/6/10

If you got $1 per Wikipedia article posted, you'd earn $1,712.32...

...per hour. You may have thought social media was a fad before, but now the YouTube phenomenon has been updated to bring you even more mind-blowing factoids about the power of the internet today:


How are you capitalizing on this revolution? We can help.

5/5/10

He Got It

In renaming a client's practice, it became clear to me that he understood my approach to brand naming when he emailed me this:

"I think that Amazon sounds better than 'Bezos Books via UPS,' Apple better than 'Steve Jobs' Hardware and Computing Supplies,' or Microsoft better than 'Bill Gates Windows Crashes' (tagline: 'But we have a Daily Software Update'). Oh, and Virgin sounds better than 'Richard Branson's Free for All.'"

How does your brand name sound?

3/19/10

Control Issues

"Facebook helps you connect and share with the people in your life," according to their welcome on my iGoogle app.

Toyota is "a firm that does not put safety ahead of profit," according to DailyFinance.

Who is in control of their brand? Who has inadvertently lost control of their brand?

What's the world saying about your brand? Are you in control?

2/23/10

Broken Links

Schwab's "Talk to Chuck" ads demonstrate that they get authenticity. Yet they continue to lay off employees with little explanation – and that causes breakdown in client relations.

Comcast is on Twitter. You can tweet them about anything you want at any time of day, and they may just respond. Yet they're charging me $200 a month for a broken cable signal, and it takes an hour each time to get the issue resolved by phone.

NCM Fathom, a client of mine, has an exceptional consumer following on their Facebook fan page, but their legal department forbids the blog development to further boost SEO and brand loyalty.

We've come a long way. But there's further to fly.



1/14/10

Out with the Old, In with the New

Two of our clients have already introduced new looks for the New Year.
Check out the dramatic before and after.

Benedict Park Place

BEFORE

BBB Logo



AFTER (See the live website.)


Our contributions included evolving the brand, professional staging of the property, professional
photo shoot, writing web text, web graphic design, and web implementation. We are also developing
their brochure.

new



NCM Fathom


BEFORE

BBB Logo



AFTER (See the live website.)

Our contributions included establishing the brand, working with the
client's in-house team to establish the look for the web graphic design,
writing the web text, and helping with ongoing web implementation on this beta site.
We are also helping to develop their brochure, e-sales kit, and other collateral.


new 2


Is your brand's look up to par in 2010? If not, make the change and boost business.